Custom Website Solutions for
Entrepreneurs & Small Businesses
Big business websites don't work for small businesses and entrepreneurs because we have very different goals.
Big business focuses on branding. Branding is great. If you have the resources to saturate the market. If you don't need a clear return on your marketing investment.
Small businesses and entrepreneurs need websites that focus on real results. Results that generate leads. Results that turn leads into clients.
I understand you. I know you don't just want a website. You want more business. Every step of our partnership will focus on that need.
Small Business Website Formats
Nearly all small business websites fall into one of three types. Informational sites provide visitors with information about products and services available. Marketing sites that prompt the visitor to take a direct action to move along sales cycle toward a prchase decision. eCommerce sites offer goods and services directly and provide the means to make the purchase on the site.
Like an online brochure, these are not the most effective small business websites, but when nearly half of all small businesses have no site at all, they can still beat the competition to the punch. These sites offer the lowest cost and maintenance commitment for entrepreneurs to establish an online presence.
A marketing site steps up to the line and provides visitors with high quality information and frequent updates to keep them coming back. Your goal here is to develop a relationship and work toward a direct response from new clients, while turning them into true fans of your business and services.
An ecommerce website puts your product line right in front of your visitors. It offers them the opportunity to buy directly, on website instead of requiring them to come in or contact you first. This turns your website into a virtual silent, dedicated salesperson ready to handle sales for you all day every day.